New Infographic Helps Companies Evaluate and Compare Microsoft Dynamics CRM...
Comparing CRM Software is a challenge. Sometimes when evaluating a vendor or product you need to get back to basics. You can just say, tell me the most important information. Or in this case, show me...
View ArticleMarketo’s Social Marketing Rockstar Tour
I attended Marketo’s Social Marketing RockStar Tour today in Costa Mesa, California. It was headed up by an enthusiastic Sanjay Dholakia and his team. There were about 100+ attendees, participants, and...
View ArticleThe Software Spectrum – Webinar Tools
Webinar, Screensharing, and Teleconferencing Tools – The Software Spectrum There are companies that invent, companies that dominate, and companies that innovate. These first movers are usually rewarded...
View ArticleAct-On Named Best Overall Value
Industry Analyst Firm Highlights Act-On’s Marketing Automation Platform in Gleansight Benchmark Report BEAVERTON, Ore.–(BUSINESS WIRE)–Act-On Software, provider of the fastest growing, cloud-based...
View ArticleEloqua Raises US$92M in IPO
I want to congratulate and give props to Eloqua, a marketing automation leader that caters to enterprise (generally b2b) customers. Bloomberg reported today that they raised $92 million dollars in an...
View ArticleSmall Businesses to Double Adoption of Marketing Automation
36 Percent of US SMBs Are Planning to Use Marketing Automation; More Than Double of Current Adoption SAN JOSE, Calif., July 24, 2012 /PRNewswire/ — A detailed study conducted by Techaisle shows that...
View ArticleVideo Book Summary – Marketing Automation by Jeff LeSueur
This is a video book summary about “Marketing Automation, Practical Steps to More Effective Direct Marketing” by Jeff LeSueur. Transcript of Video Book Summary – Marketing Automation, Practical Steps...
View ArticlePardot Releases Interesting Content Marketing Infographic
Pardot released a fun infographic today, called the Content Marketing Mix, depicting the types of content appropriate for various stages of prospect awareness and purchasing. I always like infographics...
View ArticleVideo Book Summary – Revenue Disruption by Phil Fernandez
I looked forward to reading this book because it was written by Phil Fernandez, who is the President of Marketo. Marketo is, in my opinion one of the hallmarks of marketing automation today. I like...
View ArticleHow Can Best Buy Thrive in The New Digital World?
The Writing is on the Wall. My wife is planning a family trip with her sisters and parents, back to Poland where they grew up (her family immigrated to America when she was twelve years old). So last...
View ArticleMarketing Automation… for Salespeople and Small Business Owners
How to Automate The Marketing Tasks You Need to Do Each Day to Succeed! Release Date: February 1, 2013 Time hungry salespeople and small business owners are clamoring for ways to save time, lower...
View ArticleVideo Book Summary – The Ultimate Guide to Google Adwords by Perry Marshall...
Before I start I have to disclose that I’m a big fan of Perry Marshall’s and of Bryan Todd’s. I’ve followed their teachings for years and recently attended their consulting accelerator seminar which...
View ArticleAct-On Offers Value and Simplicity
I did a webinar with Act-on software (www.act-on.com), who contacted me to share information on their platform and products. I was pretty impressed and I’m sure that Act-on will make it onto next...
View ArticleConsultant Profile – Neo Marketing
I had the pleasure of a conversation with Anand Thaker of Neo Marketing. Anand’s background is in the energy space. His first interest of development eventually turned to marketing – from web site...
View ArticleInfusionsoft Gets $54M Venture Investment From Goldman Sachs
Infusionsoft, the Chandler-based small-business marketing software company, has received a $54 million venture capital investment from a group led by Goldman Sachs… Goldman Sachs was joined by Arthur...
View ArticleMarketing Automation Mag – Jan – 2013
Infusionsoft rakes in $54M to automate marketing for small businesses – GigaOM GigaOMInfusionsoft rakes in $54M to automate marketing for small businessesGigaOMMarketing automation SaaS vendors remain...
View ArticleContent Marketing Isn’t New, It’s Just Easier
Years ago, me and my wife decided to move from Chicago, where we both grew up, to California. We were married for about 6 years and our two boys were 2 and 5 years old respectively. We wanted to do...
View ArticleSage Sells Its ACT! and SalesLogix Lines
The move represents an effort to divest itself of non-core solutions. The Sage Group today announced plans to sell seven non-core products, including its ACT! and SalesLogix products, for a total of...
View ArticleMarketers as Smart Consumers
The Age of the Salesperson When I sold cookware as an in-home salesperson, I was proud of our products and I was proud of what I did. Our product was expensive but I knew that my customers would use...
View ArticleWhat Else Is It Called?
Marketing Automation and the ideas around it are often confused by industry jargon that is created for a variety of reasons. In some cases jargon is created to better communicate a new idea. In most...
View ArticleHubSpot Continues Rapid Trajectory with 82% Revenue Growth
CAMBRIDGE, Mass., Feb. 22, 2013 /PRNewswire/ — Inbound marketing software company, HubSpot, Inc., released their 2012 Year in Review today to continue their strong tradition of transparency and rapid...
View ArticleIn Praise of Deadlines
By Sherry Lamoreaux “Depend upon it, sir, when a man knows he is to be hanged in a fortnight, it concentrates his mind wonderfully.” – Samuel Johnson Deadlines get a bad rap. They can actually spur...
View ArticleMarketo Infographic – Buying a Marketing Automation Solution
Brought to you by Marketing Automation Software from Marketo
View ArticleMarketing Automation Times Interviews Matt Filios, Net-Results.com
Marketing Automation Times did a nice interview of Matt Filios, the CEO of Net-Results.com. Net-Results.com is one of our favorite marketing automation companies. Hope you enjoy the interview… Matt...
View Article500 New Customers Help SalesManago Rock CEE Marketing Automation Market
SALESmanago, the first Polish marketing automation platform, launched 18 months ago, today boasts 500 paying customers including banks, many large e-Commerce players, as well as consumer and B2B brands...
View ArticleWill Marketing Automation Catch on in 2015?
Mike Templeman, CEO of Foxtail Marketing wrote: “Digital marketers don’t usually utilize their marketing software to the fullest. In fact, ‘They’re spending all of this money on software that can...
View ArticleBrandizi Video Depicts Marketing Automation at its Best
I like it when I find a good descriptions of what marketing automation should do. There are so many variations. I ran across Brandizi recently and I have a good first impression. Their video...
View ArticleLatest Marketing Automation News
CrowdReviews.com Announces Rankings for Best Marketing Automation Software CrowdReviews.com, has announced the rankings of the best marketing automation solutions based on user experiences. The...
View ArticleMarketo and Infor Join Forces
Big Marketing Automation News Infor and Marketo have agreed to tie together their core products and jointly sell them to businesses looking for sales and marketing software. The goal is to compete...
View ArticleAn Ideal Marketing Automation Cycle
Mastering marketing automation is not an easy task but is probably one of the most valuable things you can do for your business. There are many elements and, like most technical subjects, there is...
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